Apple cuts over 200 jobs in Siri and Vision Pro teams amid AI shift
Apple has announced the elimination of more than 200 positions within its Siri and Vision Pro divisions, signaling a strategic realignment towards artificial intelligence and new device development. Approximately 100 roles are being cut from the Vision Pro team, particularly affecting gaming and immersive video units, while another 100 positions are being reduced in the Siri and software engineering teams. This restructuring reflects Apple's response to slower-than-expected adoption of the Vision Pro headset and a shift in focus towards AI-powered features and upcoming smart glasses.
Key points
- Apple reduces over 200 jobs in Siri and Vision Pro teams amid AI shift
- Apple's fiscal 2026 earnings per share estimate slightly above consensus
- Apple's stock closes at $309.42, down 0.6% from previous day
Sources
- Apple cuts over 200 jobs in Siri, Vision Pro teams amid AI shiftInvesting.com · August 22, 2026
- Apple cuts over 200 jobs in Siri, Vision Pro teams amid AI shiftInvesting.com · August 22, 2026
- Apple cuts over 200 jobs in Siri, Vision Pro teams amid AI shiftInvesting.com · August 22, 2026
- Apple cuts over 200 jobs in Siri, Vision Pro teams amid AI shiftInvesting.com · August 22, 2026
AI-generated from public news sources. Not financial advice.